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Strategic Internal Communications - Canada
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Tuesday, May 12 • 10:30am - 12:30pm
Workshop B: The Million Dollar Problem: How to Create Content that Employees Will Actually Use - Vision2Voice Communications

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IIt's a common problem, people are overwhelmed with information and it is difficult to cut through the noise. You will learn tricks and tips on how to design and develop content that is easy to use and valuable to employees. Hear case-study examples on how an organization was able to take the most boring content imaginable and developed content that saved an overwhelmed and overworked team while solving a million-dollar business problem with potentially disastrous consequences.

Learn how to: 
  • Use design-thinking to nail your content strategy
  • Map the employee journey and use it as a better way to organize your content
  • Layer your content so every audience has just what they need
  • Easily rework your content for different channels
Andrea Greenhous, Founder
Vision2Voice Communications 
 



Speakers
avatar for Andrea Greenhous

Andrea Greenhous

Founder, Vision2Voice Communications
Andrea Greenhous is the founder and owner of Vision2Voice Communications, a boutique internal communications agency. She is a contributing editor for the Institute for Public Relations’ Organizational Communication Research Center and writes extensively about internal communications.Andrea’s... Read More →


Tuesday May 12, 2020 10:30am - 12:30pm
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