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Strategic Internal Communications - Canada has ended
Wednesday, October 7 • 9:50am - 10:25am
Blank Slate: Building an Enterprise Internal Communications Program From Scratch

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Hear real life learnings and see tangible examples of building an enterprise-wide internal communications program.

Morneau Shepell has grown rapidly through global acquisitions over the last decade, and the establishment of a dedicated internal communications function is relatively new.

Hear about the initial activities taken to assess the existing IC landscape, understand the enterprise and business requirements and challenges, and the introduction of a strategic IC plan and the tactical solutions to establish the internal communications function.

Learn how you can implement ideas from building a communications strategy from scratch, including:
  • Understanding approaches to analyze and assess the current internal communications landscape including channels for gathering employee input
  • Exploring (and discussing as a group) traditional and emerging communications tactics and solutions to address a company’s communications gaps
  • Getting senior executive buy-in and support for your plan
Roderick Cumming, Vice President, Internal Communications
Morneau Shepell 

Wednesday October 7, 2020 9:50am - 10:25am PDT